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Henry Lee is a UX researcher with entrepreneurial roots.

As a former founding partner of a startup, he launched an award-winning product that sold over 50K units, leading design and innovation. His work contributed to securing a spot on Forbes Top 10 Korean Startups and raising $4M in venture capital. Building on this success, he advanced his career at Nexon’s Intelligence Labs, Accenture, and TBWA.

Combining analytics and empathy, he now leads research for a metaverse platform that has grown to over 60K active users, and a Web3 game that achieved an NPS of 4.6/5 in beta.